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02 / Sell — Merchant of Record

Sell in a new country without opening an entity there.

OneBorder acts as the seller of record for your international sales, coordinating invoicing, indirect tax and payment obligations through our partner network.

How a sale moves

Your customer buys

From your product, in their market.

OneBorder is seller of record

For in-scope transactions, through our partner network.

Invoice and tax handled

Local invoicing, registration and filings coordinated.

Net proceeds to you

Settled to your account, with clear reporting.

The business challenge

Selling directly in some markets requires a local entity, tax registrations and banking, which is costly and slow before you’ve proven demand.

How OneBorder helps

  • Act as the seller of record for in-scope transactions
  • Coordinate local invoicing, tax registration and filings
  • Settle net proceeds to you with clear reporting

Ideal for

SaaS, AI, EdTech and digital product companies testing or scaling in a market without a local entity.

How we engage

Scoped by market and product, starting with a pilot market and expanding as volumes grow.

What’s included

  • Sell before setting up a subsidiary
  • Local invoicing for your customers
  • Indirect tax registration and filing support
  • One commercial relationship to manage

Questions founders ask

Do I need a local entity to start selling?

Not for in-scope transactions. OneBorder acts as the seller of record, so you can sell in the market before setting up a subsidiary.

We coordinate local invoicing, indirect tax registration and filings through our partner network.

We scope it by market and product, start with a pilot market and expand as volumes grow.

Coverage depends on the engagement and on applicable partner capabilities. Tell us your target markets and we will confirm.

Discuss Merchant of Record

Tell us where you want to sell.

We’ll recommend the simplest path to get there, whether that’s Merchant of Record, another service or a mix.

Reply within one business day